Chic Compass Magazine - Issue 19

This article was printed in
Chic Compass Magazine – Issue 19

Iconica Recording Studio

Iconica Recording Studio

Elevating Music Production in Las Vegas

By Joseph Amato

Nestled in the heart of Las Vegas, where entertainment meets innovation, a new business enterprise exists that will truly resonate with musicians and artists alike. Iconica Vegas, a state-of-the-art facility, has become a beacon of creativity and excellence in the bustling city known for its vibrant nightlife and world-class entertainment.

Iconica offers a sanctuary where artists and groups can bring their musical vision to life. The studio features cutting-edge technology in an acoustically perfected room designed to capture every nuance of sound with pristine clarity. Whether it’s a group recording, solo vocal tracking, or mixing and mastering, Iconica provides the tools and expertise to ensure the highest-quality production.

The studio boasts a meticulously crafted environment that caters to the needs of seasoned professionals and emerging talents. From the moment artists step into this musical nirvana, they’re greeted by experienced sound engineers and producers dedicated to realizing their artistic aspirations. The control room features top-tier equipment from industry-leading brands, allowing for precise audio monitoring and production.

What sets this business apart is its commitment to fostering a collaborative atmosphere. Beyond its technical prowess, the studio prides itself on creating a supportive environment where creativity can flourish. Artists have the opportunity to work closely with skilled producers who understand the nuances of different musical genres and styles, helping to shape and refine their musical projects.

Founded by Tyler Humphrey, a music enthusiast passionate about perfection, Iconica seeks to earn a reputation for excellence within the Las Vegas music scene—something he has already accomplished in the Los Angeles music recording scene. Its Las Vegas target clientele will include diverse artists spanning genres, such as rock, pop, hip-hop, electronic, country and beyond. The studio’s dedication to quality and attention to detail have made it a preferred choice for both local talents and international acts looking to record in Las Vegas.

Humphrey has been in the music recording industry for more than 10 years. As an accomplished musician since high school, Humphrey’s a highly skilled drummer, touring for many years supporting various solo acts. He also had significant success as an established YouTuber, playing drum covers of different mainstream songs and garnering hundreds of thousands of followers while living in New Castle, Indiana. When he realized that the studio opportunities were very limited in Indiana, he planned a strategic move to Los Angeles in 2013. Humphrey interned at several existing recording studios and took advantage of free studio time while learning and growing within the Los Angeles studio recording industry.

Iconica Recording Studio

In 2014, he assembled a group of individuals he found on Craigslist and started a small recording studio in Hollywood. For the next three years, the group learned, expanded and grew the small studio into a second location on Seward Street in Los Angeles as recording time and availability became extremely limited with nonstop recording sessions at the first location.

He also got more involved in studio design and developing innovative material choices to create a more distinct studio environment. Frank Lloyd Wright and Frank Gehry inspired him in his design ideas and techniques. Within a year, the second location was also wholly booked, and a third location was opened on Western Avenue in Los Angeles. The third location’s sound, acoustic quality and design choices set a new standard for recording studios throughout the Los Angeles marketplace. A fourth location on Westwood Avenue followed soon after that.

Iconica Studios became a trendsetter in the recording studio industry in many ways. The sound quality, acoustics and design elements were now considered second to none in the Los Angeles recording industry. To garner a more significant foothold in the Los Angeles music scene, the company decided to help everyone, from struggling artists to established musical groups, with the ability to gain access to their facilities in an exceptional way. Consequently, the company launched a membership program for musical artists, producers and agents, allowing everyone to manage their time in the studio better and more efficiently. It also helped to control the cost for everyone utilizing their different studio locations.

Iconica Recording Studio

After experiencing much success in meeting the recording studio needs of the Los Angeles marketplace, Humphrey searched for a location outside of California. The high occupancy costs in Los Angeles, traffic and ever-expanding taxes greatly influenced a potential move. After a year-long search, he settled on Las Vegas as a target location. The fact that some major motion picture and television studios were also looking at Las Vegas was a huge incentive. He began designing a marquee location once they found one that met all their future studio needs.

Humphrey stated, “We wanted to create a recording studio with the look and feel of Las Vegas. The beautiful tile floors, the intricate woodworking, customized furniture, and state-of-the-art studio equipment.” He also shared, “Iconica Las Vegas was designed and built to reflect all of the glamour of Las Vegas.” Anyone who visits the newest studio location will experience the aspirations and intent of its founder.

Iconica enters the Las Vegas marketplace, offering more than just recording services. It’s a creative hub where artists can explore new sonic landscapes and experiment with different musical techniques. The studio plans to host workshops, networking events and showcases that foster community engagement and collaboration among musical agents, artists, producers and industry professionals.

Iconica Recording Studio

In an industry that constantly evolves, Iconica plans to stay ahead by embracing the latest advancements in audio technology and production techniques. The studio continually invests in upgrading its equipment and facilities to ensure that artists have access to the best tools available for their creative endeavors.

Iconica represents the epitome of musical craftsmanship and innovation in Las Vegas. It’s a testament to the city’s vibrant musical tapestry, offering a haven where musical dreams transform into reality. Whether you’re a local artist looking to make your mark or a touring band seeking a world-class recording experience, Iconica is poised to deliver unparalleled service and exceptional results. Discover the magic of Iconica, where every note counts, and every sound resonates with passion and precision.